Search engine optimisation (SEO) and search engine marketing (SEM) services in Tauranga
With the online space becoming so competitive, small business' are finding it harder and harder to compete for search engine rankings. Having a great looking website unfortunately is not enough when looking to be found by your customers online.
If you're finding that your website isn't appearing on page 1, or even pages 2 or 3 of search results, or you are ranking but no one is clicking through to your website, you may need to think about what SEO or SEM can do for your business.
More Traffic, More Clicks
SEO is the practice of improving the quantity and quality of traffic to your website through organic search engine results. So what does this mean exactly?
Organic search results are the listings on a search engine results page (SERP) that aren't paid ads. If you're not being ranked on page 1 or 2, you're not being found. The ultimate place that you want your website appearing is at the top of page 1...
Quality of traffic is getting the right people to your website. You want to be ranking for the products and services that you offer. No point in having a whole bunch of people landing on your website looking for tyres when you sell cookies.
Quantity of traffic is getting more customers clicking through to your website, instead of your competitors. Plain and simple.
This is where SEO comes in...
Let us do all the mucky work of refining your content and sorting your markup so that when those little search engine bots come knocking on your website's door, you're ready to give them all the relevant information they need to push your SERP results to the top of page 1.
SEM is by far the quickest and most effective method of generating online leads for your business. The problem is that mastering Google Ads is a steep learning curve and if not managed effectively, advertising can become quite expensive for little reward.
The best way to get the most out of your Google advertising is to have a search specialist manage the whole thing for you.
We'll take care of everything from account setup, keyword selection and conversion tracking to account management, analysis and reporting. So that you get the results without the headache.
Give us a buzz if your business is in need of a digital kick start!
Websites, SEO & SEM, graphic design, mobile apps and web hosting - let's chat..